The year 2009 has its welcoming surprises that are going to change the media landscape. Exposé newspaper a brilliant idea which is going to Exposé frivolous journalists and their media houses that are intentionally tarnishing people's images without a care. Although Namibia is new to yellow journalism, it seems like the concept has become instantly popular. It seems like responsible or ethical reporting has been thrown out of the window for fabrication. Unscrupulous journalists and their 'sources' are sensationalizing stories, even telling pure lies, just to attract more readership. They don't give a flying hoot how they are destroying the individuals' lives in question. There's nothing wrong with revealing the evils in our society, but there is something wrong when some newspapers and tabloids are publishing baseless stories without verifying their facts. They say there is always 'the other side of the coin' or in this case 'the other side of the story' and that's where Exposé comes in – to give everyone a fair chance in telling their side of the story. While some media houses and their journalists think they can get away with intentional defamation and blatant character assassination of people, Exposé will reveal the truth. Read it to get a true balanced report of events.